THE STORY BEHIND FLORIAN
In 2017, our founder Kristopher CHILL was looking for a wedding anniversary present for his wife. He met a lady standing in front of the boutique window for a long time, she was attracted by a beautiful diamond watch. The lady said she loved the diamond watch but could not afford it.
Inspired by this lady, Kristopher dedicated to rephrase the diamond watch impression by creating an affordable Diamond Timepiece and Jewelry with minimalistic & fashionable design which fits every occasion for everyone.
This is how Florian is born!
Our philosophy is about people who find Shine in simplicity.
Shine bright like a diamond, the hardness of a diamond is part of its usefulness, but its true value is in the light that shines through it. Don’t let someone dim your light simply because it is shinning in their eyes.
Be pure and be yourself.
In short, FLORIAN is not only apparel but also a lifestyle of dare to shine!